This Old Marketing

The NSFW sharing site OnlyFans does an about face after outlawing sexual content the previous week. What can content entrepreneurs learn from all this?

Vanity Fair believes that creators are in trouble either way.

Axel Springer buys Politico and Protocol this week, showing that a content site can be created and then sold in less than two years.

And, in maybe the biggest news of the week, Spotify opens up paid subscription options to all U.S. podcasters.

Joe raves about Patreon Jack Conte's presentation on Adjusting Your Package, and rants on The Verge's coverage of Joe Rogan losing influence. Robert rants about CMO influence and raves about the Val Kilmer Documentary.

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Direct download: 21-08-27-Episode-286.mp3
Category:Content Marketing -- posted at: 4:00am EST

A detailed analysis of Red Ventures. The media empire looks like the future of all companies. The boys discuss why.

Future buys most of Dennis Publishing. Yes, the acquisition party continues. Is it time for you to get in on the action?

And the New York Times finally release their Substack killer. But will it actually work?

Robert raves about the T Brand launch of "Soul of Us" and rants about bad data. Joe raves about Hubspot co-founder Dharmesh Shah's interview on "My First Million".

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This Week's Sponsor

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Quick, actionable, under two-hour courses for those looking to start a business. Go through a step-by-step tutorial by business experts like Ryan Foland, Jason Falls, and Kim Garst. Available for absolutely FREE along with downloadable resources, bonus activities, tips & tools, and rewards that range from 1-on-1 mentoring to $1000 cash.

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Direct download: 21-08-20-Episode-285-5.mp3
Category:Content Marketing -- posted at: 8:24am EST

Breaking news as Salesforce announced the launch of Salesforce+ (of course) in quest to become the Netflix for business content.

Rants and raves include Joe raving about the BABA Summit in Chicago and the power of communities, and Robert rants about headlines that really mean nothing at all.

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This Week's Sponsor

.Online Business Academy - FREE business courses. No prior business experience needed.

Quick, actionable, under two-hour courses for those looking to start a business. Go through a step-by-step tutorial by business experts like Ryan Foland, Jason Falls, and Kim Garst. Available for absolutely FREE along with downloadable resources, bonus activities, tips & tools, and rewards that range from 1-on-1 mentoring to $1000 cash.

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Direct download: 21-08-13-Episode-284.mp3
Category:Content Marketing -- posted at: 4:00am EST

The boys kick off the show announcing NFT marketplace OpenSea's big revenue move in the last few weeks. Is Robert coming around the idea? Joe thinks so.

The Gap's Athleta launches AthletaWell, a content marketing loyalty play in the leisureware space. A good move, but an even better move to capture first-party data.

Facebook will show its first movie, while Amazon pools its resources to become one of the biggest media distribution companies in the world.

And digital media adoption overtakes traditional media for the first time, but there is a huge missed opportunity that no one is seeing.

In rants and raves, both Joe and Robert rant about the coverage of the Olympics, while Joe recommends the Olympic coverage from Snoop Dogg.

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This Week's Sponsor

.Online Business Academy - FREE business courses. No prior business experience needed.

Quick, actionable, under two-hour courses for those looking to start a business. Go through a step-by-step tutorial by business experts like Ryan Foland, Jason Falls, and Kim Garst. Available for absolutely FREE along with downloadable resources, bonus activities, tips & tools, and rewards that range from 1-on-1 mentoring to $1000 cash.

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Direct download: 21-08-6-Episode-283.mp3
Category:Content Marketing -- posted at: 4:00am EST

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