Fri, 31 January 2025
Man you cappin'. This week, DeepSeek shocks the AI industry (and the world) with its cheaper more efficient model. What comes next for the industry? The buyers line up for TikTok, but is the US Government playing favorites? And Substack is paying cash for TikTok creators to make the switch. Marketing winners include Timothee Chalamet and the TGL golf league. Rants and raves include Chris Sacca (on the Tim Ferriss pod), creating moments, and the return of Nike. ----- This week's news links: Why Is Everyone Freaking Out Over DeepSeek? White House In Talks with Oracle ----- This week's sponsor: With smaller budgets and sky-high expectations — growth is feeling pretty painful right now. But HubSpot just announced more than 200 major product updates to make impossible Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and
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Fri, 24 January 2025
The boys return with a cornucopia of news. TikTok returns (or did it?). We discuss what is really going on with the Chinese-owned app, whether a US company will buy them, and which one actually will. In other news, Instagram is throwing money at creators (but needs a real model), while META goes from moderated news to community news (but not for ads). In winners and losers, Edelman is out with their Trust Barometer, and Andrew Ross Sorkin has tomorrow's media model. In rants and raves, Anthropic's CEO predicts the future and the only good news coverage of the LA fires was local. ----- This week's news links: China Comments on TikTok Ownership Meta Announces Community Notes Meta's Community Notes Don't Include Ads Prof G with Andrew Ross Sorkin ----- This week's sponsor: With smaller budgets and sky-high expectations — growth is feeling pretty painful right now. But HubSpot just announced more than 200 major product updates to make impossible Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and
------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. |
Fri, 17 January 2025
The boys go through six different ways that content marketing professionals can be "content marketing meh" in 2025. They include:
----- This week's sponsor: With smaller budgets and sky-high expectations — growth is feeling pretty painful right now. But HubSpot just announced more than 200 major product updates to make impossible Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and
------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. |
Fri, 10 January 2025
META's plan to unleash AI Bots onto their social media sites is just a first step into the majority of the content we engage with being synthetic. The boys have more thoughts on this. How involved will Elon be with TikTok's future? More works are headed to the public domain, including Popeye and TinTin. Is there an opportunity for brands here? Finally, the boys discuss the fastest growing marketing roles. Winners and losers include AI-free and NFL red zone. Rants and raves include the Michael Lewis podcast and Pornhub. ----- This week's links: Popeye and TinTin to Public Domain Meta's Plan to Unleash AI Bots Fastest Growing Marketing Roles Greg Isenberg's AI Predictions ----- This week's sponsor: With smaller budgets and sky-high expectations — growth is feeling pretty painful right now. But HubSpot just announced more than 200 major product updates to make impossible Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and
------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. |
Fri, 3 January 2025
A very special This Old Marketing Predictions' episode. Not only do we cover our 2025 predictions of:
But we review our 2024 predictions as well as our NFL season-review predictions. How did we score? Listen to find out. ----- This week's sponsor: With smaller budgets and sky-high expectations — growth is feeling pretty painful right now. But HubSpot just announced more than 200 major product updates to make impossible Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and
------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. |
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